Banking on a Dream
También puedes leer este artículo en español, Servicios bancarios de ensueño.
Even with over 20 years in the banking industry, Maria Weyrens’ passion for helping people meet their needs is unwavering.
Weyrens is assistant vice president at First Security Bank and is responsible for business development and Hispanic community outreach — two aspects of her job that go hand-in-hand, in her opinion.
Both business development and Hispanic community outreach require a high level of trust from her clients, and the best way for Weyrens to gain trust, is to be seen in the community.
"I try to concentrate a lot of my time being a part of any event that’s out there in the community and being visible,” she said.
What makes her stand out in her role? Weyrens meets her clients where they are — literally.
Though based in Central Arkansas, Weyrens will travel to the branch of the bank closest to or most convenient for her client.
“I sit with them and tell them, ‘Okay, you need to have at least a penny in your accounts, or it will close.’ I help them set up their online banking,” she said. “I want them to meet whoever the employees are at the branch they’re going to. I don't want them to come to Little Rock just to see me because I want them to be serviced wherever it's closer for them.”
As a young girl in Mexico, Weyrens knew she wanted to be a banker, and now she can help people with any banking need, from opening their first account to applying for loans.